{"id":1546,"date":"2025-05-19T14:05:41","date_gmt":"2025-05-19T14:05:41","guid":{"rendered":"https:\/\/birkanulusoy.com.tr\/?p=1546"},"modified":"2025-05-19T14:05:41","modified_gmt":"2025-05-19T14:05:41","slug":"pinterest-reklam-verme","status":"publish","type":"post","link":"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/","title":{"rendered":"Pinterest Reklam Verme Rehberi [2025]"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u0130\u00e7indekiler<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"\u0130\u00e7indekiler Tablosunu A\u00e7\/Kapat\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/#Pinterest_Reklamciligi_Neden_Onemlidir\" >Pinterest Reklamc\u0131l\u0131\u011f\u0131 Neden \u00d6nemlidir?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/#Pinterest_Reklam_Turleri\" >Pinterest Reklam T\u00fcrleri<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/#11_Tanitilmis_Pin_Promoted_Pin\" >1.1. Tan\u0131t\u0131lm\u0131\u015f Pin (Promoted Pin)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/#12_Carousel_Reklamlar\" >1.2. Carousel Reklamlar<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/#13_Video_Reklamlar\" >1.3. Video Reklamlar<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/#14_Shopping_Ads_Alisveris_Reklamlari\" >1.4. Shopping Ads (Al\u0131\u015fveri\u015f Reklamlar\u0131)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/#15_Collection_Ads\" >1.5. Collection Ads<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/#Pinterest_Reklam_Hesabi_Nasil_Olusturulur\" >Pinterest Reklam Hesab\u0131 Nas\u0131l Olu\u015fturulur?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/#Adim_1_Isletme_Hesabi_Acin\" >Ad\u0131m 1: \u0130\u015fletme Hesab\u0131 A\u00e7\u0131n<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/#Adim_2_Pinterest_Reklam_Yoneticisine_Girin\" >Ad\u0131m 2: Pinterest Reklam Y\u00f6neticisine Girin<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/#Adim_3_Hedef_Belirleyin\" >Ad\u0131m 3: Hedef Belirleyin<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/#Adim_4_Kampanya_Ayarlarini_Yapin\" >Ad\u0131m 4: Kampanya Ayarlar\u0131n\u0131 Yap\u0131n<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/#Hedefleme_Secenekleri\" >Hedefleme Se\u00e7enekleri<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/#Pinterest_Reklam_Butcesi_ve_Teklif_Turleri\" >Pinterest Reklam B\u00fct\u00e7esi ve Teklif T\u00fcrleri<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/#Gorsel_ve_Kreatif_Strateji\" >G\u00f6rsel ve Kreatif Strateji<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/#_Gorsel_Boyutlari\" >???? G\u00f6rsel Boyutlar\u0131<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/#_Metin_Uzerinde_Kullanin\" >???? Metin \u00dczerinde Kullan\u0131n<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/#_Markalasma\" >???? Markala\u015fma<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/#_Aciklama_ve_Link\" >???? A\u00e7\u0131klama ve Link<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/#Performans_Takibi_ve_Optimizasyon\" >Performans Takibi ve Optimizasyon<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/#Optimizasyon_Onerileri\" >Optimizasyon \u00d6nerileri:<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/#Pinterest_Ads_ile_Shopify_Entegrasyonu\" >Pinterest Ads ile Shopify Entegrasyonu<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/#Nasil_Yapilir\" >Nas\u0131l Yap\u0131l\u0131r?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-24\" href=\"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/#Pinterest_Reklamciligi_Kimler_Icin_Etkili\" >Pinterest Reklamc\u0131l\u0131\u011f\u0131 Kimler \u0130\u00e7in Etkili?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-25\" href=\"https:\/\/birkanulusoy.com\/tr\/pinterest-reklam-verme\/#Pinterestte_Reklam_Vermek_Mantikli_mi\" >Pinterest\u2019te Reklam Vermek Mant\u0131kl\u0131 m\u0131?<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Pinterest_Reklamciligi_Neden_Onemlidir\"><\/span>Pinterest Reklamc\u0131l\u0131\u011f\u0131 Neden \u00d6nemlidir?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Pinterest, \u00f6zellikle ya\u015fam tarz\u0131, moda, dekorasyon, yemek, seyahat ve DIY (kendin yap) kategorilerinde aktif kullan\u0131c\u0131 kitlesiyle dikkat \u00e7eker. G\u00f6rsel arama motoru olarak \u00e7al\u0131\u015fan Pinterest, ke\u015ffetme ve sat\u0131n alma niyetinin en g\u00fc\u00e7l\u00fc oldu\u011fu platformlardan biridir. Reklamc\u0131l\u0131k a\u00e7\u0131s\u0131ndan bak\u0131ld\u0131\u011f\u0131nda Pinterest, <strong>d\u00fc\u015f\u00fck rekabetli ama y\u00fcksek sat\u0131n alma motivasyonlu bir hedef kitle<\/strong> sunar.<\/p>\n<p>Bu rehberde Pinterest&#8217;te nas\u0131l reklam verilece\u011fini, kampanya t\u00fcrlerini, hedefleme se\u00e7eneklerini ve stratejik \u00f6nerileri ad\u0131m ad\u0131m inceleyece\u011fiz.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Pinterest_Reklam_Turleri\"><\/span>Pinterest Reklam T\u00fcrleri<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Pinterest, g\u00f6rsel odakl\u0131 reklam modelleri sunar. Hedefinize g\u00f6re a\u015fa\u011f\u0131daki kampanya t\u00fcrlerinden birini se\u00e7ebilirsiniz:<\/p>\n<h3><span class=\"ez-toc-section\" id=\"11_Tanitilmis_Pin_Promoted_Pin\"><\/span>1.1. Tan\u0131t\u0131lm\u0131\u015f Pin (Promoted Pin)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Normal bir pin (g\u00f6rsel) gibi g\u00f6r\u00fcn\u00fcr ancak sponsor etiketi ta\u015f\u0131r.<\/li>\n<li>Kullan\u0131c\u0131 sabitleyebilir, payla\u015fabilir, t\u0131klayabilir.<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"12_Carousel_Reklamlar\"><\/span>1.2. Carousel Reklamlar<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Birden fazla g\u00f6rseli kayd\u0131rmal\u0131 \u015fekilde sunar.<\/li>\n<li>\u00dcr\u00fcn koleksiyonlar\u0131n\u0131 tan\u0131tmak i\u00e7in idealdir.<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"13_Video_Reklamlar\"><\/span>1.3. Video Reklamlar<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Dura\u011fan g\u00f6rsel yerine k\u0131sa videolar kullan\u0131l\u0131r.<\/li>\n<li>Daha fazla dikkat \u00e7eker ve etkile\u015fim sa\u011flar.<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"14_Shopping_Ads_Alisveris_Reklamlari\"><\/span>1.4. Shopping Ads (Al\u0131\u015fveri\u015f Reklamlar\u0131)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Pinterest Katalog \u00f6zelli\u011fiyle entegre \u00e7al\u0131\u015fan al\u0131\u015fveri\u015f pin\u2019leri<\/li>\n<li>E-ticaret \u00fcr\u00fcnlerini do\u011frudan ba\u011flant\u0131 ile sergiler<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"15_Collection_Ads\"><\/span>1.5. Collection Ads<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Ana g\u00f6rsel + alt\u0131nda k\u00fc\u00e7\u00fck \u00fcr\u00fcn pinleri<\/li>\n<li>\u0130lham verici i\u00e7erik + \u00fcr\u00fcn pazarlamas\u0131 bir arada<\/li>\n<\/ul>\n<hr \/>\n<h2><span class=\"ez-toc-section\" id=\"Pinterest_Reklam_Hesabi_Nasil_Olusturulur\"><\/span>Pinterest Reklam Hesab\u0131 Nas\u0131l Olu\u015fturulur?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Adim_1_Isletme_Hesabi_Acin\"><\/span>Ad\u0131m 1: \u0130\u015fletme Hesab\u0131 A\u00e7\u0131n<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li><a href=\"https:\/\/business.pinterest.com\/\" target=\"_blank\" rel=\"noopener\">business.pinterest.com<\/a> adresinden \u00fccretsiz hesap olu\u015fturun<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Adim_2_Pinterest_Reklam_Yoneticisine_Girin\"><\/span>Ad\u0131m 2: Pinterest Reklam Y\u00f6neticisine Girin<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Hesab\u0131n\u0131za giri\u015f yapt\u0131ktan sonra sa\u011f \u00fcstten \u201cAds\u201d sekmesine t\u0131klay\u0131n<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Adim_3_Hedef_Belirleyin\"><\/span>Ad\u0131m 3: Hedef Belirleyin<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Fark\u0131ndal\u0131k (brand awareness), etkile\u015fim (engagement), trafik (website visits), sat\u0131\u015f (conversions) hedeflerinden birini se\u00e7in<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Adim_4_Kampanya_Ayarlarini_Yapin\"><\/span>Ad\u0131m 4: Kampanya Ayarlar\u0131n\u0131 Yap\u0131n<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>G\u00fcnl\u00fck ya da toplam b\u00fct\u00e7eyi belirleyin<\/li>\n<li>Hedef kitle, konum, cihaz, anahtar kelime ve ilgi alan\u0131 gibi parametreleri se\u00e7in<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"Hedefleme_Secenekleri\"><\/span>Hedefleme Se\u00e7enekleri<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Pinterest\u2019te reklam hedeflemesi olduk\u00e7a geli\u015fmi\u015ftir:<\/p>\n<p><strong>Konum Hedefleme:<\/strong> \u00dclke, b\u00f6lge veya \u015fehir d\u00fczeyinde hedefleme<\/p>\n<p><strong>Cihaz &amp; Platform Hedefleme<\/strong>: Mobil, tablet, masa\u00fcst\u00fc kullan\u0131c\u0131lar\u0131na \u00f6zel reklamlar<\/p>\n<p><strong>\u0130lgi Alan\u0131 Hedefleme<\/strong>: Moda severler, i\u00e7 mimari merakl\u0131lar\u0131, ebeveynler, vegan tarifler vb.<\/p>\n<p><strong>Anahtar Kelime Hedefleme<\/strong>: Kullan\u0131c\u0131lar\u0131n arama yapt\u0131\u011f\u0131 kelimelere g\u00f6re g\u00f6sterim<\/p>\n<p><strong>Remarketing<\/strong>: Web sitenizi daha \u00f6nce ziyaret eden kullan\u0131c\u0131lar\u0131 yeniden hedefleme (Pinterest etiket entegrasyonu ile)<\/p>\n<p><strong>\u00d6zel Hedef Kitle<\/strong>: M\u00fc\u015fteri e-posta listesi y\u00fckleyerek \u00f6zel hedefleme<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Pinterest_Reklam_Butcesi_ve_Teklif_Turleri\"><\/span>Pinterest Reklam B\u00fct\u00e7esi ve Teklif T\u00fcrleri<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Minimum b\u00fct\u00e7e: $5 g\u00fcnl\u00fck kampanya baz\u0131nda<\/p>\n<ul>\n<li>Teklif T\u00fcrleri:<\/li>\n<li><strong>Otomatik Teklif:<\/strong> Pinterest d\u00f6n\u00fc\u015f\u00fcm ihtimaline g\u00f6re harcama yapar<\/li>\n<li><strong>Manuel Teklif:<\/strong> T\u0131klama veya g\u00f6sterim ba\u015f\u0131na b\u00fct\u00e7eyi siz belirlersiniz<\/li>\n<\/ul>\n<p>B\u00fct\u00e7e stratejisi i\u00e7in d\u00fc\u015f\u00fck b\u00fct\u00e7eli A\/B test kampanyalar\u0131yla ba\u015flay\u0131p iyi performans g\u00f6steren kampanyalara yat\u0131r\u0131m art\u0131rman\u0131z \u00f6nerilir.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Gorsel_ve_Kreatif_Strateji\"><\/span>G\u00f6rsel ve Kreatif Strateji<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Pinterest\u2019te <strong>\u201cilham verici\u201d i\u00e7erik, do\u011frudan sat\u0131\u015ftan daha \u00e7ok ilgi \u00e7eker.<\/strong> G\u00f6rsellerinizin ilham verme, stil sunma veya \u00e7\u00f6z\u00fcm \u00f6nerisi niteli\u011finde olmas\u0131 gerekir.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"_Gorsel_Boyutlari\"><\/span>???? G\u00f6rsel Boyutlar\u0131<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>\u00d6nerilen: 1000&#215;1500 piksel (2:3 oran\u0131)<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"_Metin_Uzerinde_Kullanin\"><\/span>???? Metin \u00dczerinde Kullan\u0131n<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>G\u00f6rselin \u00fczerine ba\u015fl\u0131k veya mesaj yerle\u015ftirerek dikkat \u00e7ekin<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"_Markalasma\"><\/span>???? Markala\u015fma<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Logonuzu g\u00f6rselde hafif \u015fekilde kullan\u0131n, profesyonellik alg\u0131s\u0131 yarat\u0131r<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"_Aciklama_ve_Link\"><\/span>???? A\u00e7\u0131klama ve Link<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>A\u00e7\u0131klamada anahtar kelime odakl\u0131 k\u0131sa i\u00e7erik kullan\u0131n<\/li>\n<li>Mutlaka d\u0131\u015f ba\u011flant\u0131 ekleyin (\u00fcr\u00fcn sayfas\u0131, blog, kampanya)<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"Performans_Takibi_ve_Optimizasyon\"><\/span>Performans Takibi ve Optimizasyon<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Pinterest Ads Manager \u00fczerinden a\u015fa\u011f\u0131daki metrikleri takip edebilirsiniz:<\/p>\n<ul>\n<li>G\u00f6sterim (impressions)<\/li>\n<li>Kay\u0131t alma (saves)<\/li>\n<li>T\u0131klama (clicks)<\/li>\n<li>Harcama ba\u015f\u0131na d\u00f6n\u00fc\u015f\u00fcm (CPA)<\/li>\n<li>ROAS (Return on Ad Spend)<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Optimizasyon_Onerileri\"><\/span>Optimizasyon \u00d6nerileri:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>D\u00fc\u015f\u00fck performansl\u0131 pin\u2019leri durdurun, en iyi d\u00f6n\u00fc\u015f\u00fcm sa\u011flayanlara b\u00fct\u00e7e aktar\u0131n<\/li>\n<li>Yeni anahtar kelimeler deneyin<\/li>\n<li>Sezonluk koleksiyonlara g\u00f6re kampanya ba\u015flat\u0131n<\/li>\n<li>En iyi performans saatleri: Ak\u015fam 19:00 \u2013 23:00 aras\u0131 (yerel saatle)<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"Pinterest_Ads_ile_Shopify_Entegrasyonu\"><\/span>Pinterest Ads ile Shopify Entegrasyonu<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Pinterest Catalog \u00f6zelli\u011fini <a href=\"https:\/\/birkanulusoy.com\/tr\/shopify-nedir\/\">Shopify<\/a> ma\u011fazan\u0131zla entegre ederek \u00fcr\u00fcnlerinizi do\u011frudan al\u0131\u015fveri\u015f pin\u2019i olarak g\u00f6sterebilirsiniz.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Nasil_Yapilir\"><\/span>Nas\u0131l Yap\u0131l\u0131r?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Shopify admin panelinden Pinterest App y\u00fcklenir<\/li>\n<li>Hesap ba\u011flant\u0131s\u0131 yap\u0131l\u0131r<\/li>\n<li>\u00dcr\u00fcn feed\u2019i otomatik olarak Pinterest\u2019e aktar\u0131l\u0131r<\/li>\n<li>Uygun \u00fcr\u00fcnler al\u0131\u015fveri\u015f reklam\u0131 olarak g\u00f6sterilmeye ba\u015flar<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"Pinterest_Reklamciligi_Kimler_Icin_Etkili\"><\/span>Pinterest Reklamc\u0131l\u0131\u011f\u0131 Kimler \u0130\u00e7in Etkili?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<table>\n<thead>\n<tr>\n<th>Sekt\u00f6r<\/th>\n<th>Etkinlik Durumu<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Moda ve aksesuar<\/td>\n<td>\u2705<\/td>\n<\/tr>\n<tr>\n<td>Ev dekorasyonu<\/td>\n<td>\u2705<\/td>\n<\/tr>\n<tr>\n<td>G\u0131da \/ Tarif<\/td>\n<td>\u2705<\/td>\n<\/tr>\n<tr>\n<td>Ki\u015fisel bak\u0131m \/ g\u00fczellik<\/td>\n<td>\u2705<\/td>\n<\/tr>\n<tr>\n<td>Teknoloji \/ SaaS<\/td>\n<td>\u26a0\ufe0f<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>Pinterest\u2019in kullan\u0131c\u0131lar\u0131 b\u00fcy\u00fck \u00f6l\u00e7\u00fcde kad\u0131nlardan olu\u015fur ve platform al\u0131\u015fveri\u015fe niyetli ara\u015ft\u0131rma kullan\u0131c\u0131lar\u0131yla doludur. Bu nedenle marka bilinirli\u011fi ve \u00fcr\u00fcn fark\u0131ndal\u0131\u011f\u0131 a\u015famas\u0131nda son derece g\u00fc\u00e7l\u00fc bir reklam platformudur.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Pinterestte_Reklam_Vermek_Mantikli_mi\"><\/span>Pinterest\u2019te Reklam Vermek Mant\u0131kl\u0131 m\u0131?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>E\u011fer \u00fcr\u00fcn\u00fcn\u00fcz veya i\u00e7eri\u011finiz g\u00f6rsel anlat\u0131m\u0131 destekliyorsa ve kullan\u0131c\u0131lar\u0131n\u0131z karar s\u00fcrecinde ilhama ihtiya\u00e7 duyuyorsa, Pinterest reklamlar\u0131 <strong>g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fcz\u00fc art\u0131rmak ve sat\u0131\u015f hunisinde \u00fcst kademeleri beslemek<\/strong> i\u00e7in e\u015fsizdir.<\/p>\n<blockquote><p>\u201cGoogle\u2019da ne arad\u0131\u011f\u0131n\u0131 bilen, Pinterest\u2019te ne istedi\u011fini arayan bir kitle vard\u0131r.\u201d<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Pinterest Reklamc\u0131l\u0131\u011f\u0131 Neden \u00d6nemlidir? Pinterest, \u00f6zellikle ya\u015fam tarz\u0131, moda, dekorasyon, yemek, seyahat ve DIY (kendin yap) kategorilerinde aktif kullan\u0131c\u0131 kitlesiyle dikkat \u00e7eker. G\u00f6rsel arama motoru olarak \u00e7al\u0131\u015fan Pinterest, ke\u015ffetme ve sat\u0131n alma niyetinin en g\u00fc\u00e7l\u00fc oldu\u011fu platformlardan biridir. Reklamc\u0131l\u0131k a\u00e7\u0131s\u0131ndan bak\u0131ld\u0131\u011f\u0131nda Pinterest, d\u00fc\u015f\u00fck rekabetli ama y\u00fcksek sat\u0131n alma motivasyonlu bir hedef kitle sunar. Bu rehberde &hellip;<\/p>\n","protected":false},"author":1,"featured_media":1547,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[55],"tags":[],"class_list":["post-1546","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-reklam"],"_links":{"self":[{"href":"https:\/\/birkanulusoy.com\/tr\/wp-json\/wp\/v2\/posts\/1546","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/birkanulusoy.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/birkanulusoy.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/birkanulusoy.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/birkanulusoy.com\/tr\/wp-json\/wp\/v2\/comments?post=1546"}],"version-history":[{"count":2,"href":"https:\/\/birkanulusoy.com\/tr\/wp-json\/wp\/v2\/posts\/1546\/revisions"}],"predecessor-version":[{"id":1549,"href":"https:\/\/birkanulusoy.com\/tr\/wp-json\/wp\/v2\/posts\/1546\/revisions\/1549"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/birkanulusoy.com\/tr\/wp-json\/wp\/v2\/media\/1547"}],"wp:attachment":[{"href":"https:\/\/birkanulusoy.com\/tr\/wp-json\/wp\/v2\/media?parent=1546"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/birkanulusoy.com\/tr\/wp-json\/wp\/v2\/categories?post=1546"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/birkanulusoy.com\/tr\/wp-json\/wp\/v2\/tags?post=1546"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}